We all know that content is king and there are a number ways to get your product or service noticed in a cluttered marketplace. At Scout we have been focusing on building a better product for our existing customers and also bringing in new ones. So we also thought that it was time for an updated website with some new content and a new clean look.
What You’re Promoting is Actually Important? To have people come to our website do we need to be interesting or is it actually creating something for the masses with a great online marketing strategy? The question can be asked but we look at it as how things relate to “Content is King in our Product” that is most important.
Great Product. We have created a solution and have built integrations to leading market leading SaaS solutions which has led us to being the leading warehouse inventory management solution that is “mobile ready.” So we created a new website with some new content which will showcase our expertise. We also want to express what our core values and principles are.
Leading with Solving Problems. Unlike any other marketing and advertising techniques out there, product content focuses on solving problems, alleviating pain points, providing great customer experiences and creating new relationships. Generating new sales and conversions is what comes as a natural follow-up or reward to any good work and practice.
We look forward to hearing from you and if you have any questions, reach out to a Scout expert.